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145 -157 St John Street
London
EC1V 4PY
T 0844 579 3968
Manchester
1 Byrom Place
Spinningfields
M3 3HG
T 0844 579 3969
South
10 Donnington Park
Chichester
West Sussex
PO20 7DU
T 0844 579 3967
Tuesday, July 7, 2009
Etail 3.0 - New e-commerce buzzword to take off?
From a spark to a flame... a new (commercial) web development and design term looks to be building up a head of steam.
Etail 3.0 is generating some buzz online with tweets, blogs and news articles starting to mount up. What do you think?
Not wanting to miss out on the latest craze, the acutely fashionable Fuse ecommerce and copywriting team got to work straight away to try to earn some kudos online by posting details of our etail 3.0 services.
Our experienced view is that etail 3.0 builds on the back of Web 2.0 - a seamless integration of all business processes and IT systems end-to-end, enabling customers to interact brilliantly via retail websites. Let's face it, current processes and IT systems are not as well connected as many businesses would like.
As they say in the news business, this buzzword looks like its got legs (i.e. could run and run)! Guess we'll see.
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Brand Strategy's editor Ruth Mortimer indicates the term etail 3.0 is going viral. Certainly, Google has quickly indexed rising amounts of etail 3.0 content. Typing in etail 3.0 into the various engines' search bars reveals differing results:
Etail 3.0 on Google search - Bing search - Yahoo search
Microsoft's much-touted Google giant-killer, the Bing search engine isn't doing very well compared to Yahoo and Google - perhaps not surprising because it is still in a kind of launch phase - or maybe more should be expected of this search engine if it considers itself a serious challenger to Google's crown?
Etail 3.0 on Google search - Bing search - Yahoo search
Microsoft's much-touted Google giant-killer, the Bing search engine isn't doing very well compared to Yahoo and Google - perhaps not surprising because it is still in a kind of launch phase - or maybe more should be expected of this search engine if it considers itself a serious challenger to Google's crown?
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