Hardly a day goes by without Google launching a new product, and today is no exception.

Google Favourite Places is both an online and offline initiative. Google are sending out window stickers to 100,000 businesses across the USA.

Each sticker contains a QR code which shoppers can scan using their mobile phones. Once scanned the shopper is taken to the businesses 'Place Page' on Google Maps.

A 'Place Page' can contain vouchers, images, video, reviews, opening hours and a wealth of other details.

To create a Place Page visit the Google Local Business Center and register.

If you would like to find out more, click here for information on QR codes and to see a gallery of example places.